Our Story

Hi, my name is Hugh O’Brien and I’m 11 years old. I’m a rally photographer from Ireland and I have loved rallies since I was really, really small. Ever since I can remember, I’ve been standing on ditches at stages watching the cars fly past. The noise, the speed and the smell of petrol are just amazing!
I still video the rally cars on my phone and even interviewed the drivers. I thought that was the coolest thing ever. But then I discovered photography and everything changed. Now instead of just watching the action, I get to capture it.
I love taking photos of rally cars going flat out through muddy corners, sliding around tight bends and spraying gravel everywhere. My favourite shots are the really close-up ones where you can see the dirt flying and the concentration on the driver’s face. I think that’s what makes my photos stand out they feel close, loud and full of energy, like you’re right there beside the stage.

Hugh pictured above on the 2026 Ring stage of the West Cork Rally, All set up to get some snaps from this Classic West Cork Rally stage
Hugh pictured above with Adrian Monaghan of Protyre Motorsport Ireland who are the main supplier of tyres for the Irish Tarmac Rally Championship & Irish National Rally Championship. Protyre Motorsport are also sponsors of Hughs Rallying
Hugh pictured above at the 2026 Circuit Of Ireland Rally with current Irish Tarmac Rally Champion Callum Devine
Hugh pictured above with former Irish Tarmac Rallying Champion / Legend Andrew Nesbitt & 6 times winner of the Donegal Internation Rally. Andrew is also a Sponsor of Hughs Rallying
Hugh pictured above at the 2026 Circuit Of Ireland Rally with Hollie McRae owner of McRae Media & M-Sport WRC driver Jon Armstrong
Hugh pictured above at the 2026 Circuit Of Ireland Rally with Irish Tarmac Rally Champion Andrew Nesbitt & M-Sport WRC driver Jon Armstrong
Hugh pictured above at the 2026 Circuit Of Ireland Rally with Paul Gordon & Sean McKinney owners of McKinney Competitions & Main Sponsors of the 2026 Circuit Of Ireland Rally. McKinney Competitions are also Sponsors of Hughs Rallying.
Hugh pictured above at the 2026 Birr Stages Rally with Ryan MacHugh, Ryan competes in both the Irish Tarmac Rally Championship & the Irish National Rally Championship
Hugh pictured above at the 2026 Birr Stages Rally with Kevin Gallagher, Kevin competes in both the Irish Tarmac Rally Championship & the Irish National Rally Championship
Hugh pictured above at the 2026 Birr Stages Rally with Paul Rowley, Paul competes in both the Irish Tarmac Rally Championship & the Irish National Rally Championship
Hugh pictured above at the 2026 Birr Stages Rally with Joseph Kelly, Joseph competes in both the Irish Tarmac Rally Championship & the Irish National Rally Championship
Hugh pictured above at the 2026 Birr Stages Rally with Cillian Doherty & Lauren Doherty, Cillian won the 2025 Dacia Sandero Challenge Cup which is run as part of the Irish National Rally Championship. The will next head to the Monaghan Stages Rally where the hope to extend their 2026 Championship lead
Hugh pictured above at the 2026 Birr Stages Rally with Josh Moffett, Josh competes in both the Irish Tarmac Rally Championship & the Irish National Rally Championship, Josh so far in 2026 has won the West Cork Rally & the Birr Stages Rally & looks like the man to beat in 2026… Josh is also a Sponsor of Hughs Rallying with his company Combilift Lifting Innovation
Hugh pictured above at the 2026 Birr Stages Rally with Desi Henry, Desi competes in both the Irish Tarmac Rally Championship & the Irish National Rally Championship
Hugh pictured above at the 2026 Birr Stages Rally with Paul Barrett Owner of Triton showers, Paul competes in both the Irish Tarmac Rally Championship & the Irish National Rally Championship, Triton showers are the Main Sponsor of the Irish National Rally Championship, Triton showers are also sponsors of Hughs Rallying
Hugh pictured above at the 2026 Birr Stages Rally with Oran England, Oran competes in both the Irish Tarmac Rally Championship & the Irish National Rally Championship
Hugh pictured above at the 2026 Birr Stages Rally with Andrew Mullen Owner of Sligo Pallets, Sligo Pallets are the Main Sponsor of the Border Rally Championship, Sligo Pallets are also Sponsors of Hughs Rallying
Hugh pictured above at the 2026 Birr Stages Rally with Gary Kiernan, Gary competes in both the Irish Tarmac Rally Championship & the Irish National Rally Championship
Hugh pictured above at the 2026 Birr Stages Rally with Kevin Eves, Kevin competes in both the Irish Tarmac Rally Championship & the Irish National Rally Championship
Hugh pictured at the 2026 Moonraker Forestry Rally with the Legend himself MJ #Mickey Joe Morrissey #The heartbeat of Irish Rallying & Beyond!!
Hugh pictured at the 2026 Killarney Rally of the Lakes on Molls Gap with Irelands only female International Rally driver Aoife Raftery & also Motorsport Irelands road safety ambassador.
Hugh pictured at the 2026 Rally Of The Lakes with the Subaru of Eddie Garry Cars. Hugh is honoured to have Hugh’s Rallying as one of the sponsors on the Eddie Garry Cars Subaru. Eddie Garry Cars are also sponsors of Hugh’s Rallying & there support is much appreciated. This is the first rally that Eddie Garry has entered for over 12 years. Eddie had a fantastic event at the Rally Of The Lakes & he was delighted to have his daughter Stephanie Co Driving for him on the event which was her first rally.
Hugh pictured at the 2026 Rally Of The Lakes with his father John O Brien & Sean Moriarty Journalist of Kerry Motorsport. Sean covers all Rally Motorsport events throughout Ireland & abroad & his knowledge of rallying is a massive asset in promoting rallying in Ireland & in promoting our fantastic line up of drivers of many who rally in European events as well.
Hugh pictured above at the 2026 Moonraker Forestry Rally, Round 2 of the Irish Forest Rally Championship, Pictured above is Brian Duggan of Rally.ie & Co Driver for his first cousin Liam O Sullivan. Rally.ie are partners of Hughs Rallying & were great help in promoting the new website when it went Live in April 2026.

The 2026 Rally Of The Lakes start ramp. Pictured from left to right are top drivers Josh Moffett, Eddie Doherty, Michael Boyle, Declan Boyle & Kevin Eves all proudly wearing the caps of Hugh’s Rallying. Also pictured interviewing the drivers is Sean Moriarty of Kerry Motorsport. A huge thanks to all for your support of Hugh’s Rallying & for promoting it at the 2026 Rally Of The Lakes International Rally. 

Hugh pictured above with M-Sport WRC driver Josh McErlean

Hugh pictured above with Richard Millener Team Principal of M-Sport Word Rally Team

Discovering Rally Photography

My first proper rally with my camera was the Galway Rally 2026. I was so excited and a little bit nervous too. But once the first car came through, I just focused and started shooting. I got some great photos that day and I knew this is what I want to keep doing.

Photography lets me mix my two favourite things motorsport and being creative. I’m always trying to learn new tricks, like better angles, faster settings and cooler edits. Every rally I go to, I try to improve and make my photos even better than the last time.

I absolutely love what I’m doing right now, and I can’t wait to keep going to more rallies and sharing my photos with everyone.

Hugh pictured above with M-Sport WRC driver Jon Armstrong

Hugh pictured above at the 2026 Birr Stages Rally with Shane Quinn, Shane competes in both the Irish Tarmac Rally Championship & the Irish National Rally Championship, Shane finished a fine 2nd overall on the 2026 Birr Stages Rally where he was not to far off the winning time of Josh Moffett

Discovering Rally Photography

My first proper rally with my camera was the Galway Rally 2026. I was so excited and a little bit nervous too. But once the first car came through, I just focused and started shooting. I got some great photos that day and I knew this is what I want to keep doing.

Photography lets me mix my two favourite things motorsport and being creative. I’m always trying to learn new tricks, like better angles, faster settings and cooler edits. Every rally I go to, I try to improve and make my photos even better than the last time.

I absolutely love what I’m doing right now, and I can’t wait to keep going to more rallies and sharing my photos with everyone.